What is the Healthy Drink, “Aojiru”?

-Born in Japan, the Country Known for its Citizens’ Longevity- Chapter 1

Japan is known as the country with longest living citizens throughout the world and now a health drink there is attracting a great deal of attention. The health drink is called “Aojiru.” In Japanese, the word “Aojiru” means “green juice.” As the name indicates, it is a green drink, the same color as the leaves of trees. Perhaps because of its outward appearance, it is not very well known here in America and there may be some initial resistance to it. However, since it is highly effective for one’s health, presently it is attracting much attention as one of the popular health drinks in Japan.

Due to advances in medical technique and the very high consciousness of the citizenry towards good health, Japan has established the position of having the highest longevity of its citizens throughout the world. But regardless of that, there are things that we encounter in our everyday life that are harmful to our health and many places that are not good for us. In particular, in regards to our everyday life the closest thing to us is our meals, where is a fact that there are such problems as an imbalance in nutrition. In recent years, meals have come to be centered on meat dishes and physicians advise that the intake of vegetables that have various nutritional elements has declined precipitously. Within our busy everyday life it is certainly very difficult to make sure that we eat balanced meals every time that we eat. However, it is true that continuing to eat unbalanced meals make it possible that we will suffer serious diseases in the future.

In particular, in recent years among nutritionists there has been a focus on the fiber in food products and nutritionists have said that this is one of the nutritional elements lack contemporary people do not get sufficient amounts of. This kind of fiber in food products works extremely effectively and if this shortage continues, there is a high probability that constipation and other diseases of the digestive tract can arise.

At the present time, there is a vegetable that is attracting a great deal of attention in Japan in that respect, which has those elements, starting with that food fiber, as well as being rich in vitamins and minerals. This vegetable is young barley grass. As that name indicates, it is a variety of barley and the nutritional elements in the leaves are greatest when it is young. It is attracting attention as having more of those elements than any other vegetable.

And then, this young barley grass has been turned into a powder which is dissolved in water to make the health drink, Aojiru. Until just a little while ago, Aojiru had the image of being bitter and difficult to drink, but in recent years there has been advances in plant breeding, so that it has become completely easy to drink and has led to a sudden rise in the number of people enjoy it on a regular basis. (Continued next issue)

High Quality Cosmetic brushes from Hakuhodo USA

Chapter 1

In recent years, in the motion picture industry in Hollywood and among makeup artists in famous salons, makeup brushes developed in Japan have been attracting attention. They are all handmade in an idiosyncratic process (with none of the hairs ever cut at all, instead high quality hairs of different lengths are arranged together) so that these makeup brushes, compared to other brushes for cosmetics, have the good point of lasting long and spread cosmetics well and someone who is made up feel comfortable. So Hollywood celebrities praise them highly.

Hakuhodo Company, Ltd., which first started making those cosmetic brushes, established its headquarters in Hiroshima Prefecture. In 1995, it began OEM deal with M.A.C., (under the umbrella of Estee Lauder at present) known as a major Canadian cosmetics company to begin sales in North America and have deals with other famous brand at present. In 2003 it opened an office in Torrance, California, beginning participation in trade-show and operations to sell directly through online shopping site (http://www.hakuhodousa.com/).

More than anything else, the special feature of Hakuhodo’s cosmetic brushes is their high quality. They are classified according to the various cosmetics they are used with, more than 400 varieties in total. One attraction is that once one purchases one, it will continue to be used for five or ten years. Professional makeup artists are always seeking good tools to have good jobs. It is Hakuhodo’s cosmetic brushes those Professional makeup artists recognized such good tools. Of course, those are made with faith and confidence for every people who make up cherish. It is the Hakuhodo makeup brushes that fulfill that need wonderfully. (Continued next issue)

For complete details about Hakuhodo products, please go to the company’s home page on the internet.
http://www.hakuhodousa.com/

BACK ISSUES: Beauty